The Growing Popularity of Free Casual Games

Free online internet gaming has exploded over the past 10 years and now comprises of a large assortment of game developers, publishers, web portals and millions of casual game players. Talented game developers are in more limited supply than publishers and portals, yet even they're steadily growing in supply as more companies and brands look for sponsorship deals with top quality upcoming free games.

Wide brand exposure could be gained from sponsoring free online games and more companies are looking towards game sponsorship and in game product placement as a significant advertising platform. Portals come in the best supply with plenty of gaming orientated sites offering the developers creations, indeed some game developers also offer their very own web portals such Ninjakiwi and Armor Games. These are two of the more popular and innovative gaming developers with Armor Games holding a high 1000 traffic rating.

Behind such successes are talented flash game designers and coders, it is almost always one or two experienced designers that plant the seeds that top free gaming websites flourish. Casual gaming both free and paid downloads have grown to be so huge online that the genre gets the greatest presence in the world's most highly trafficked websites.

Ninjakiwi have an internal team of developers, they're owners of the very popular make of games named Bloons. The first Bloons game was introduced back mid 2007 and the series has already been played hundreds of millions of times. If you compare this audience exposure rate to the most popular video watched you tube, you can easily understand why advertisers are turning to free online games to reach global audiences. What's more intriguing are the demographics behind casual game players with a considerable percentage of the audience being adults. This demographic has caught the eye of many blue chip companies including mobile giants Orange and O2 who regularly advertise through Mochiads - an in game preloading ads platform.

Because glory303 advertising revenue increases for free games so will the creativity, detail and complexity of their design. glory303 are now creating games targeted specifically at certain age brackets, including teens, adults and mums.